Job title: Marketing Executive
Job type: Permanent
Emp type: Full-time
Industry: Transport and Rail
Expertise: Sales & Marketing
Skills: Market Research Analytical Skills Communication Marketing Strategy Marketing Social Media Marketing Campaigns High degree of initiative Content Development Campaigns
Location: Malaysia
Job published: 2020-01-14
Job ID: 35624

Job Description

   The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes. 

 

Responsibilities

  • Planning, developing and implementing effective marketing communication for offline and online marketing campaigns.
  • Manage marketing collateral, including brochures, letters, emails and websites.
  • Understanding the product and customer profile and write thorough specs for each marketing campaigns
  • Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
  • Producing an accurate summary of total spend at the end of a marketing campaign.
  • Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
  • Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion for each conference and exhibition.
  • Strong aesthetic sense, able to generate ideas and art concept with in house designers for campaign visual collateral production.
  • Be a hustler that can adapt quick change and be a proactive person that can work independently with minimal supervision.
  • Perform other duties as assigned by management

Qualifications

  • Diploma/ Degree in Business management/ Sales & Marketing
  • At least 3 year of relevant experience in e-commerce, retail merchandising product development or attained in fast-paced FMCG
  • Assertive, self-motivated, committed, determined, diligent and trustworthy
  • Results oriented and able to work under pressure and tight deadlines.
  • Analytical, Sourcing and negotiation skills
  • Good communication and interpersonal skills